Astiwi, Strategic Interplay Local Government, Actor, and Social Media in Advancing Inter-Regional New Business Model Enterprise Contribution to Sustainability Transition

The study provides an overview of how systemic interplay of local government, local actors, and social media intermediates NBMe’s contribution in local sustainability transition. The process involves cross-country knowledge transfer, “telling” way through local government, local leader, social media as agent and “showing” way of communication, as well as scenarios where trusted agent and its content can move local initial perception.

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